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Colors had been a vital factor in dealing with the printing production. It is this feature that makes the printed material look more stunning and brilliant. Basically with the colors applied on it there are great chances of getting the attention of your clients.

In dealing with your postcard printing jobs your chosen printer will help you choose for the colors that will match your postcard printing jobs. They are skillful and knowledgeable enough in matching colors that will be ideal for your postcard prints.

When talking about color application, it is CMYK that are the ones used in the four-color process printing. Four-color process printing is a process of printing that uses the combination of four basic color inks (cyan, magenta, yellow and black) in order to produce wide range of colors and create a color image.

In relations with the color printing applications there are colors that will be indeed helpful in designing your cards. You can have spot or the PMS colors. For instance if you are in need to match a particular color in a printed piece, spot color can be used alongside the process of the CMYK, the colors then are produced for greater flexibility.

Color systems were developed to ensure that the printer exactly uses the color that the designers intended to. The Pantone Matching System is the commonly known spot color standard used.

Generally your postcard printing printer would always require you to have your RGB images converted to CMYK mode for a correct print output.

Mainly for the color application there are several options you can choose to have for your postcard printing jobs. You can opt for the following:

•Four over four – this is a print job that prints postcard with four color print on both sides

•Four over one – this is a print job that prints postcard with four color print on front and black back

•Four over zero – is a print job that prints postcard with four color front and black and white back.

Basically with the aid of the expert printer and reliable printing companies, they can help you match and mix colors for your materials. Their knowledge and long stay in the print industry had molded them to bring out the best for every postcard printed.

In relations with the color matching scheme, there are also additional options that you can choose to have, you can add up special coatings for your postcard printing jobs. These coatings will help to protect you cards and make them more durable and resilient from fading and moisture.

Thus with a brilliant and attractive colors applied plus the coatings your cards will really possess brilliance and vibrancy. With this features you are not only having quality cards but you also have a powerful marketing postcards.

About the Author: More info about Digital Postcard Printing and Full Color Postcard Printing can be found at U Printing: Offset Postcards Printing Services