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Is Your Website User Friendly? Hereís Help
What is EUE? EUE is the most important part of the web site. Realistically there are many aspects of the web site, if not up to par, can lead to failure. If you don't have a good EUE you are on the dead end track to failure.
Some planning and research in EUE will be flawless and running smooth. What does EUE stands for? It stands for End User Experience. Why is this most important part of a web site? If end user has trouble understanding the web site then it will not make a sale and the user will leave and probably never come back. Thousand's of new people are going online everyday. These people are new babies to the internet and many do not understand things that we take for granted. To prevent users from leaving the site try to keep it simple. This is especially true if the web site is going after the general masses. The EUE should be one that leaves a good impression on the visitor. How to achieve a good EUE? Keep the same look and feel throughout the whole web site. The user should have a familiar feeling when they go from page to page. A user should be able to find what they are looking for within 3 clicks. All links on all pages should work. Never have a link that leads a user to a page that says "under construction" or even worse, a page not found error.
Metaphors should not be used because not all users will understand them. If the user doesn't understand what they are looking at, they will not have a good experience. The site should flow from page to page. Ordering a product should be as easy as clicking on the word order. Don't force the user to enter their personal information unless itís absolutely needed. This might turn away users who want to remain anonymous. A large percent of users still use a dial up modem and can only download at very slow speeds. This will be the trend for the next three to four years. With this in mind, it's very important that the pages download in a reasonable time. Always use a good alt tag description on images. This will comfort the user in that they are waiting for something worthwhile to download.
If the site has a great product or information but the EUE in not good, then site will not do well. A few years ago, if you had a good product and you were one of the first selling it online, your site would do great. Times have changed. The users have all the power. With a click of a button they can find dozens of sites selling or giving the same information away. The end user of the site couldn't give a damn about how great you or your company is but they sure due care that they can get what THEY want from the site quickly, easily, and without ANY aggravation. A great EUE will be the next determining factor of which sites will do well. Without it the site is sure to fail.
About the Author: Dallin Horneby is a design professional for a New York Web Design company. He has has helped to establish many successful online businesses over the past 10 years.