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Make Way for Colored Catalogs

Catalogs are other options for marketing and promotion. It is a valuable and effective way in increasing a company’s sales and promotion. With the help of catalogs, a company is able to rise and increase their production through effective marketing. Chances of growing, spreading out and evolving are fully acquired. This type of printing is very efficient and most business organization and companies can approve to the advantage it brings.

When people and customers want to get endorsed with your products and offerings, the first thing they would ask for is the catalog. To catch their attention and get nice feedback, make your catalogs look stunning and brilliant. For sure your customers will appreciate and be encouraged to make transactions with you.

Catalogs are mere representatives of your company in a printed style and format. They seem to talk about your company’s services and all kinds of best offers so it is indeed important to keep it striking and enticing. Your catalogs may contain a lot of designs but do not overdo it. Remember to keep information and design balance so you meet your main objective which is to inform and sell out evenly. Your catalogs should provide the customers with the correct information.

Catalogs can be printed in full colors. Application of design entitles magnificent colors which catches the reader’s eye. In applying rich colors, paper quality is to be considered so that prints will be maintained well and appear nice on paper. Paper quality affects colored prints because very thin ones cannot hold too much color ink causing it to blot and stain on some parts.

There are two types of color printing process which is the CMYK process and the PMS or the Pantone Matching System. CMYK is more expensive that CMYK offers a lot of color combination unlike PMS but it does not mean PMS is not recommended for use. It is just an alternative if you want to get it a little cheaper but with quality.

If you want your catalogs printed elegantly with a unique style, have it printed with the printing companies online. There are so many printing companies available that will accept your rush print jobs. Just be careful in choosing so you will never feel your money gets wasted if your printing company fails you. Always ask for a quote so you can easily negotiate with the price.

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About the Author: Karen Nodalo has graduated from the Bicol University specializing in Computer Science, she graduated with flying honors being one of the top notch students of the graduating class. She has been into writing for almost 5 years now, and has been into different topics. She has also been into student publications since her elementary years, giving her the much coveted exposure that writers of her kind battles for.

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