How to Make Your Site Successful Without Doing SEO
Many people believe in the premise of: “Build it and they will come”. Well, this is totally untrue when it comes to the internet.
Just building a brush strokes website and then hosting your site will not bring visitors to your site, nor will it bring any sales.
The biggest and best tip to developing a successful website is content, search engines love it. Without content your website is doomed to failure before it even starts.
Your website also has to include your keywords for which you would like your site to rank.
Example: If you owned a printing site, your keyword selection would be: Colour printing, Colour Book Printing, Colour Brochure Printing in Texas
Your site should have many keywords spread naturally though-out your content.
Choose 3 – 4 of the most competitive keywords you would like to rank for and have them on your home page. Repeat them 4 -5 times each, at least. I have seen keywords repeated on successful websites over twenty times.
I suggest you choose between 50 – 100 keywords searches altogether and have those repeated throughout your home page copy too.
Your site should also have at least ten pages of content rich copy; successful sites have thousands of pages that are rich with good information.
You need to update your site as frequently as possible, if your site is news based you need to update it as soon as a new story breaks, this will keep your site fresh and will keep website visitors loyal to you and your site.
The best tip I can pass on is building good link worthy content, what I mean by that is information that people will want to link to. It may be that you can offer good information on your site or your site has useful tools that may be handy to people in the industry.
You then need to promote your site, this is usually the tricky part but if your site is full of useful information it should be no trouble at all.
Write a number of press releases, Write Articles and post them in major article directories. Do a bit of offline campaigning – once your fantastic site has some momentum your site will be a success.
Chris Angus is a SEO and Website Marketer. He is also a White Hat SEO.
He can be contacted at sales (at) brilliantseo.com
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About the Author: Chris Angus is a freelance writer and journalist. He is available for hire and website promotion.