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Avoid Being Accused of Spamming - 3 email marketing tips

Avoid having your email messages instantly deleted by your subscribers. If your emails are confused as spam, guess what, your customers won’t get a chance to read them. Your email only sometimes ends up in the spam folder or junk folder!

Therefore, you need to avoid these 4 common mistakes in your email marketing campaign.

  1. Spam-trigger words in your email messages and subject line

  2. Don’t remove “unsubscribes” IMMEDIATELY

  3. Don’t review the latest spam laws every month

  4. Don’t include your contact info and physical address at the end of the emails, just like the CAN-SPAM act of 2003 says

Get more of your subscribers to see your emails, simply because you keep up with the latest email regulations. Go ahead and use these 2 tips every time in your bulk email marketing campaign.

  • Tip 1) Don’t write these 10 words in your email messages and subject line, unless you back up their use with substantial information.

  1. check or money order

  2. 100% satisfied

  3. Special promotion

  4. Money-back guarantee

  5. Cards accepted

  6. Money back

  7. Order today

  8. Order now!

  9. Extra income

  10. Money-back guarantee

  • Tip 2) As a savvy online entrepreneur, you must stay on top of spam laws.

Just like you stay on top of the news and sports, be always aware of what your emails need to have to look “legit,” not like spam. Just add to your monthly news websites to read.

Today, make sure you read and understand the CAN-SPAM Act of 2003 by visiting By the way, did you know it stood for Controlling the Assault of Non-Solicited Pornography and Marketing Act?

For now you can do these 4 steps so your emails conform to the CAN-SPAM act of 2003:

  1. Have clear instructions on how to opt out and a functioning opt-out link.

    For example, “if you no longer want to receive these messages, please click on the link below” and make sure that link does work!

  2. The sender’s physical address needs to be in the email message.

    Usually your address is at the end of the email after your signature. If you work on your online business from an office, the office’s complete physical address needs to be in the email. If you work from home, your home address needs to be in the email.

  3. Use an authentic non-misleading subject line.

    Your first paragraph needs to be related to the subject line.

  4. Use a consistent “from” address

    Always send your emails from a specific email address. You can save time just doing it once by setting a specific email address in your autoresponder.

By avoiding the 10 spam trigger words in your email messages you’ll let your subscribers read your emails. Commercial email will get more regulated. Using the email marketing tip of 4 steps so your emails conform to the CAN-SPAM ACT of 2003, you won't risk being accused of spam. Your legitimate emails won't be left behind because you're now keeping up with the latest spam laws on!

Don’t think that knowing the latest about spam is time-consuming. Remember, your competitors might already be aware of them. You don’t want your subscribers and targeted traffic to go to them, right?

About the Author: Ashley Keane helps people start an internet business they love, and grow it with email marketing tips on Visit to get your FREE 7 Tips NOW on "How to Automate Your Email Chores and Still Increase Your Sales."

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