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What is a sandwich labelling system?
A sandwich labelling system is more than a plan and it’s more than a single
label printer or machine. It is a total outlook on the process of printing
quality labels for your sandwich products that starts with design and ends with
happy buyers. Let’s look at some aspects of a truly comprehensive sandwich
labelling system.

Product Assessment

Product assessment is an integral part of a working sandwich labelling system.
This involves determining what you are actually selling, and the labelling
requirements you will have for the product. This involves understanding and
noting compliance regulation and other labelling standards.

Design

Design relates to the planning of the
labels themselves. This aspect of a sandwich labelling system tries to
combine providing all required information with an aesthetic sensibility
designed to increase sales and to aid in branding efforts.

Label Manufacturing

A sandwich labelling system then moves on to the actual manufacturing of the
labels. This can be done in house or may be outsourced, depending upon one’s
particular needs. The label manufacturing process is a critical step in the
system and often requires a great deal of attention.


Label Application

Application can be done by hand or by using a machine. In some cases, label
printing and application are actually combined using multi-function devices. The
exact nature of this step of the sandwich labelling system will vary based upon
the company under consideration.

Quality Control

Quality control wraps up the sandwich labelling system. It involves making sure
that the originally conceived and designed plan is correctly and accurately
placed on every sandwich. Quality control observations are used to improve the
system as it operates.

This rough outline of an effective sandwich labelling system illustrates the
importance of looking at labelling needs as something more than “we have to get
a sticker printed.” It’s a multi-step process that involves a variety of
considerations.

About the Author: For advice and guidance about sandwich labels and sandwich labelling, visit
www.sandwich-labels.com
By Tony Kwenns