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How to Develop your Home-Based Business Presence on the Internet

Raising the profile of your home-based business on the world wide web really begins with your website. The first step is to make it easy to navigate. One way to do this is to have a detailed Sitemap on each page of your home business website. You will want your visitors to feel that they can easily move from page to page because everyone likes to feel like they are guiding their internet experience, not somebody else. After all, if your visitors get confused or feel like they hit a dead end they can and will leave. When you are building HTML keep pictures to a minimum pixel range for faster loading. Visitors will not tolerate the slower-loading websites. There is just too much competition out there for them to waste any time on such a site. The slower loading the site is, the swifter the visitor is gone. When you go to review your web statistics to see how long your visitors remained on your site you may be staggered to find out that they have hit the back button just after entering and left so fast that they left behind cyber skid marks.

You will also have to decide who you want to host your website. Reliabilty is the most important factor so I don't recommend free hosting services in this situation. There are numerous free web hosts, with each one featuring certain benefits as well as limitations. Some of the completely free hosts (such as Tripod and Geocities) have banners or popups. You do not get any scripts or database features but you can put a counter on the site from an outside source if you wish.

Normally I only recommend using free web hosting for personal webpages where you only need a simple homepage (for example if you just need a quick page to sell a car or a pet's personal page, etc.). There are certain exceptions of course but for most home business operations you really need a dedicated host with adequate disk space, bandwidth and support. Having said that, there are a few free web hosts who are reasonably reliable. And I can recommend such sites for link pages and related uses. They are often automated as well so you don't have to wait to be approved to have a site up and running. You just need a valid e-mail account, generally.
But a negative is that they put a lot of scripts at the top of your html source (for their ads) and this can really screw up yoursite ranking on some search engines, I have noticed. For your first trial site they can be good because they have tutorials and a handy features such as color code programs.
If you are on a slim budget you might want to try one of the many budget hosts that are available on the web. Just type in "budget web hosting" in you favorite search engine and you will get plenty of . But do not choose just anyone. Double check their customer service and uptime. Read through their FAQ section.
In the last few years hosting packages have gone down in price as competition has increased. So you may be able to get 100 MB of space and 2 Gigs of transfer for as little as five dollars a month. Then when you are ready to start marketing your site you can look The Home Based Business Matchmaker for more home business resources.

About the Author: Aaron Wilmont is a Home Business Entrepreneur. More Home Business Articles at

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