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Finding a good logo design firm is daunting because there is so much choice. So how do you select a firm that will design you a logo that will enhance your business image?

A good design firm will have an impressive portfolio with many different styles of logo design. He or she will initially research your company goals and personality to gain a full understanding of your business needs. They will have the sensitivity and creative flare to design a logo that will be visually appealing to your target market.

For a logo to be successful it must be distinctive and memorable. It should be designed in such a way that it adds value or prestige to your product. It has to be an original and eye-catching design, with a style and choice of colours that are not only appropriate for the company it represents but that can be reproduced with high levels of consistency.

DECKCHAIR - A PROFESSIONAL APPROACH TO LOGO DESIGN

At Deckchair, our designers are highly skilled and experienced in logo design. As with all design processes, the more information you can give us, the faster we will create a design that suits your requirements. Make sure that you are aware of what your competitors are doing and see how their logo or brand is working or not working for them.

Logo design process

Understanding your company inside out is key to designing an effective logo. We need to know who you are, what you do and who your customers are. Researching your business, listening to you and thinking about your brand will help us create a logo that accurately reflects the ethos and personality of your business. If you have logo ideas of your own, great. If you don't, we can give you plenty.
We will then produce some initial logo designs for you to consider. These provide a starting point from which you can narrow down and pinpoint what you want. We will continue to develop the logos until you have the one you want. You will be involved and consulted at every stage of this process.
When you are happy with the logo design we can supply it to you in any form that you require and you will be granted full rights to the design.

About the Author: http://www.deckchair.co.uk/logo-design.php